I first began writing in the Air Force, when a winding-down war and a twist of fate saw me out of the cockpit and into a staff job as Information Officer. I ran a weekly newspaper written mostly by kids fresh out of high school, and I naturally took to editing and then writing.
I've written ever since. Business plans, marketing plans, white papers, and any other subject I can find to write on. Here are some of my favorites:
The Internet papers. I write
extensively about the Internet, doing such things as articles on
the future of dial-up
Internet and white papers on topics ranging from
e-Government and the core set
of industry Broadband
Principles to treatises on the
Internet Service Provider in the
21st Century and this
one on the use of broadband services by seniors and
minorities.
The 10-step
business plan. This is a perennial I
have reworked for a number of publications and industries.
But it still wears well. Also I've penned articles about market
research, strategic market
planning and handling problem callers in customer
service.
The reviews. I end up doing quite a
few software and hardware reviews each year, ranging from rather
dry accounting packages to some really interesting stuff like contact
managers, email clients, web
authoring tools, and small
business networking.
I've also helped to launch a new magazine for
the identification technologies market, and begun writing for
Electronic Commerce World on technical issues like the explosion
of XML.
The forecasts. I write them each year
for the Business Software News. Here are my predictions
for 1995, 1996,
1997, 1998,
1999, 2000, 2001, 2002,
2003, and
2005.
The rants. The folks at the
CPA Technology Advisor graciously permit me a monthly column in
which to express opinions. Here's a
sample.
And, of course, I freelance -- writing
papers, advertorials and other marketing materials for clients
ranging from Intuit and Microsoft to the Research institute of
America. I don't own the copyrights on those, so I don't
present them here.